Once again, the scope and impact of a real world disaster just makes cyber security problems seem insignificant. Physical attacks can drop us back down to the lowest level of Maslow's Hierarchy of Needs, where physiological and safety needs are paramount, while cyber attacks mainly operated against the higher, more optional layers.
It is interesting to look at the difference between hurricanes and tornadoes and how it parallels the major types of cyber-attacks. I look at Microsoft's monthly vulnerability Tuesday as equivalent to the Weather Channel saying a tropical disturbance has spun off the Western Coast of Africa. We generally have weeks to monitor its growth to a tropical storm and then a hurricane, and get predictions of likely tracks. We also can make decisions about where to live or place our business, as we have pretty good ideas of what areas are more likely to get hit.
So, most worms are like hurricanes: generally enough advance warning, widespread events, we know what types of software are most likely to get hit and we make decisions to continue using that software or not - and have plenty of time to put up shields before it hits.
Targeted attacks are more like tornadoes. Very little advance warning, though businesses do know if they are more likely in "Tornado Alley" or not - if you are an online gambling or porno site, you are in the DDoS Alley. Within that zone, however, it really doesn't matter where you live - a tornado can start and hit anywhere. The damage is usually localized, and the press loses interest much more quickly than broad events. Your business may be totaled, but the world's interest has moved on to the next kitten in a tree story.
In the physical world, many who are forced to focus on the bottom layers of the hierarchy of needs can not move out of the way of hurricanes or tornadoes. But most cyber security programs are really making decisions that operate at the Actualization, Esteem and Belonging/Love layers of Maslow's hierarchy - up there decisions can be made to move away from hurricane prone areas or to put in levees that are high enough to stop denial of service floods.